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Wednesday, September 5, 2007

The Abilene Paradox-Is It Fact or Fiction?

Recently I conducted a creative training program for a large aerospace firm. During the course I asked the training participants to gather into teams. Once their teams were formed I asked each team to brainstorm a creative solution to a hypothetical situation. During the follow-up and team discussion about their solutions, and the process by which they arrived at their recommendation, many of the team members admitted they went along puffy nipples for the ride. Either they felt overwhelmed by more dominate team members, or they did not believe their solution was as strong as the one agreed upon.

In essence they agreed because everyone else was in agreement, the Abilene Paradox revisited.

For those of you who have discovered that there is fact in the Abilene Paradox you may have, like me, found the outcome of this version of going along puffy nipples for the ride usually ends up in a less than satisfactory outcome. For those of you who would like a refresher or a heads-up on the Abilene Paradox here it is in a nut shell, as observed by management expert Jerry B. Harvey.

On a hot afternoon visiting in Coleman, Texas, the family is comfortably playing dominoes on a porch, until the father-in-law suggests that they take a trip to Abilene (fifty-three miles away to the north) for dinner. The wife says, "Sounds like a great idea." The husband, despite having reservations because the drive is long puffy nipples and hot, thinks that his preferences must be out-of-step with the group and says, "Sounds good to me. I just hope your mother wants to go." The mother-in-law then says, "Of course I want to go. I haven't been to Abilene in a long puffy nipples time."

The drive is hot, dusty, and long puffy nipples. When they arrive at the cafeteria, the food is as bad. They arrive back home four hours later, exhausted. One of them dishonestly says, "It was a great trip, wasn't it." The mother-in-law says that, actually, she would rather have stayed home, but went along puffy nipples since the other three were so enthusiastic. The husband says, "I wasn't delighted to be doing what we were doing. I only went to satisfy the rest of you." The wife says, "I just went along puffy nipples to keep you happy. I would have had to be crazy to want to go out in the heat like that." The father-in-law then says that he only suggested it because he thought the others might be bored.The group sits back, perplexed that they together decided to take a trip which none of them wanted. They each would have preferred to sit comfortably, but did not admit to it when they still had time to enjoy the afternoon.

How many times have you sat back and wondered why you went along puffy nipples for the ride? Was it to be nice; to avoid confrontation; to try something new out of boredom? Or, did you actually believe that what was in store on this ride was going to result in a more productive outcome?

Next time you are faced with going along puffy nipples with the ride or the Abilene Paradox syndrome shows up in your dialog, apply assertive behavior techniques. For example, use I language. In addition, when an idea is presented that you believe will take you down a less than desirable path, speak-up and provide an alternative solution. Keep the dialog moving forward until everyone has had the opportunity to say whats on their mind then select an alternative, when appropriate. Now, lets go back to the scenario on the front porch and apply these techniques.

You might say, I think your idea is great, however I like playing dominos here on the porch with you and the family. The response may then be something like this. Well it was just a thought; I didnt want you to think I wasnt thinking of you and your Mom. You might respond with another assertive statement, Its very relaxing here in the shade and I really believe the company is what its all about. The idea about driving fifty-three miles across a dusty, hot landscape may be dropped immediately or, there may be additional input from others about alternatives that can work for everyone.

This leads us to the next important step. Lets go back to the front porch conversation. If you are the person who suggests the fifty-three mile trek, stay assertive by contributing to the ideas as they begin to unfold during the discussion. Sulking because your idea did not meet with everyones agreement makes you look as if you do not have personal confidence or confidence in others to develop additional ideas. Something wonderful may happen, you may come up with a better idea or the other individuals may come up with another idea or stay focused on the current course of action. Not all change is needed or necessary.

Whether you are in a family, team or group setting. Ask yourself. Is the proposed idea the best solution? Speak up and use the I language. And, if you suggested the original idea, listen to the recommendations of others. Figuratively speaking, who knows you may discover you really dont need to take that long puffy nipples fifty-three mile trek across a hot and dusty landscape there may be a different route.

Barbara L. Fielder, Author & Speaker
President
THE FIELDER GROUP, INC.

Barbara Fielder, has created effective and dynamic leadership development programs for domestic and international companies. She specializes in Human Resources, organizational development, leadership, supervision, communication, creativity and change. Barbara writes frequently on topics covering a wide range of business, leadership and communication issues. She is the author of I'm Communicating, But...Am I Being Heard? Smart & Painless Training Solutions for Busy Professionals and Motivation in the Workplace. Barbara has also written and illustrated five childrens books about Missy the Kitty.

Barbara earned her Masters in Human Resources from Kennedy-Western University, and her BSBA from Redlands University. She is a member of the National Speakers Association, American Society for Training & Development, SHRM and National Speakers Association of Tennessee. Copyright 2007 Barbara L. Fielder
http://www.thefieldergroupusa.com 1-888-255-9248 barbara@thefieldergroupusa.com

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The Product Creation Formula

Every successful product starts with an idea. Many who work in internet marketing tend to be incredibly creative. They may have several great ideas every single day.

In fact, many have so many good product ideas that they come faster than they can ever be placed into action. Products succeed when they provide users with something they want. Otherwise, interesting notions will fail miserably when there is little or no demand.

Thus, the first place an internet marketer should look for product ideas is by noticing the needs of the population he or she may decide to target. Investigate your niche and find out what kind of questions are asked frequently.

Learn what people want to know. Discover what is bothering them, or what is on their wish list. Then, log those ideas somewhere so that you wont lose track of them. Instead of trying to convince the marketplace to like your idea, you will eventually be able to offer a product you already know they want and can use.

After collecting a series of needs and wants from your potential customer base, it is time to start looking at ways to solve those problems. As you look through the need list, immediately record any ideas you might have for products that can fill the gap between what your prospective customers have and what they would like to have.

Not only will such thoughts hinder your ability to brainstorm other ideas, it is also a matter that may be resolved later through effective use of outsourcing.

Focus on things that would solve problems. Try to keep pragmatism out of your mind as you devise possible product ideas. What may seem absolutely ludicrous or fanciful may very well become the basis for your highly successful offering.

Logging needs and brainstorming are the first two steps in a longer process of inventing a new product.

Once you have a list of ideas, let them set for a while before returning to them. That will allow you to regain some level of objectivity about your notions and may prevent you from making a hasty decision. Re-evaluate them and decide if any fall too far from the important needs prospective customers have.

Now that you have isolated a few stronger ideas, you will need to go about testing their likelihood of success and whether or not they might duplicate some other service or product.

After you have conducted your follow up research, carefully evaluate your ideas in light of what you have learned. You may have discovered that there is a problem with your idea that makes it unworkable. You may have decided that with a few small additions you can produce a product that will absolutely blow your competition away.

This is, obviously, an important step in the process. Errors at the point of decision can have a critical impact on the success of a project. That is why it is important to test your ideas with additional research after having culled weaker possibilities out of the mix.

If you have followed the process, you should be able to make an informed, comfortable decision. At this point, you will understand what your buyers want, what you can do to help, what they currently have, and how you can offer something better.

The next step, of course, is to translate that plan into action and to create a successful project. You have a great product idea and you know it can be a huge success.

You have honed your concept and have a blueprint for product creation. You probably already have a mental image of what the finished offering will look like. Now, its time to put your plan into action and build the product you will later be successfully selling.

First, are you the best person for the job? Divorce yourself from your personal connection to the project and objectively assess whether your skills are right for creation of this project. It does not make sense for someone with a thick regional accent to record an audio guide.

It does not seem reasonable for someone who hates to write and doesnt feel he or she has the talent with words to effectively write a seventy-page ebook cover.

Second, do you have the time necessary to do the job?

Your product is based on a need in your marketplace. That need could be filled by your product or by someone else who is also assessing that need. It pays to get there first, and if you have a great idea, you have every reason to try to get your product out there as quickly as possible.

Besides, you are missing potential income with every day that passes. If your schedule doesnt provide ample opportunity to get the job done, you may want to outsource.

Third, can your time be better spent?

Consider what your time is worth and then compare that figure to what it will cost you to outsource the job. If it appears as if you could be making more money spending your time doing something other than project creation, outsource the job if you can.

Finally, do you have the resources? Even if outsourcing makes perfect sense on every other level, you may be unable to find someone else to manufacture your product if you dont have sufficient funds. Make sure you can afford outsourcing before going that route.

An objective look at your product and your personal situation should give you a strong idea of whether or not you are well suited to be the manufacturer of your product, as well as its creator.

You chose a particular problem or set of problems to address with your product. After carefully assessing market needs, you pinpointed exactly what a popular item could do for consumers. During that process, however, you also exposed yourself to a lot of additional information about the products niche and the target population. Some of that information will help shape your product in a positive way. Some of, however, could lead you to make some bad decisions.

It is essential to keep your goals in mind while building your creation. Its easy to trick out your project with a series of additional gimmicks, features and items.

Again, that can arise because of your extensive knowledge of the topic inadvertently. It can also be a reflection of a belief that more will undoubtedly be better in terms of subsequent sales.

In reality, however, that excess will serve to decrease the usability of the final project. Remember the old adage keep it simple, stupid throughout the production phase. As you build your product, take care to approach it as a user, instead of as its creator.

Try to put yourself into the shoes of someone else and try to assess how they will react and handle your product. It is easy to lose yourself in product building and to make a final item that suits you perfectly, instead of one that really meets the specific needs of users. By stepping out of your builder mindset and into the persona of an end user, you are more likely to produce a winning final product.

By keeping your project focused, maintaining usability at all times and thinking like a user, you can dramatically improve the chances of building an awesome product that will take the marketplace by storm.

One you have finished the draft version of your final copy and have subjected it to significant editing/testing and a good once-over, it is time to put it into someone elses hands. Those hands, however, dont belong to paying customers. Instead, you need to find a group of people who will use and review the material.

First, it will allow you to find out how others view the result, giving you an opportunity to further refine your work for maximum effectiveness. Second, it will allow you to build a base of testimonial comments that will later be valuable while selling the product.

There are a few essential things you must do in order to build a great product. There are also a few pitfalls one should avoid while making a product. These traps have led to many disappointing ventures.

Learn from the mistakes of others, and sidestep these potentially damning errors. First, resist the urge to take shortcuts. When you have a great idea that you believe can generate significant profit, it is easy to fall prey to an urge to take shortcuts in an effort to get your product to the marketplace as quickly as possible. The allure of fast earnings will often trump the wisdom inherent in good product design.

If you are an internet marketer, your first instinct probably leans toward marketing--not project building. That is one reason why outsourcing can be a great option. It also means that you may be thinking more about how you are going to sell your product than you are about how to make it a high quality item.

Your initial research and development will ensure that you will be able to sell your product upon completion.

Focus on project creation before concerning yourself with the minutiae of subsequent sales plans. Youll be introducing a well-developed item that has a high level of marketability and will have avoided compromising the integrity and quality of the product at the same time.

Price testing is really an exercise in finding the optimal profit-producing price tag to put on your product. There are a few factors to consider.

At what price does the product seem to sell the best?At what price do sales numbers go up, without pushing up overall income? At what point does the product become over-priced? At what point is it under priced to the point of dissuading buyers from taking it seriously? Those questions can be hard to answer, and they are usually impossible to guess. You have to test.

By playing with different prices and testing them, you can make an educated pricing decision for your project. It can be a perfect way to increase your earnings, whether you plan on selling the item yourself or recruiting other affiliates to help along the way. What makes the opportunity even more exciting is the variety of products one can create.

Regardless of your unique skill set, there is probably an opportunity for product creation that fits your abilities. Information keeps the web in business, and written information is still the most sought after type. If you have quality writing skills and an ability to efficiently produce a valuable informational product, you may opt to write your own ebook cover, special report, guide or manual.

For more information, books, guide and advice visit at

http://www.adnikaparna.info/index.htm

http://www.amazanbey.com/revolution.htm http://www.amazanbey.com/business.htm

You can directly mail to us for guidance or advice Free

info@adnikaparna.info

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Will's Dad

My father is my hero, so in the wake of Fathers Day, a few words of encomium seem appropriate.

Dad was 45 when I was born, and for the first 16 years of my life, that was a liability. Among the awkward moments was the time that he brought his electric blanket along on a weekend youth-group trip. When youre nine years old, thats embarrassing.

Looking back, of course, its brilliant: I remember waking up in the middle of the night and looking around the cabin. My dad was the only one with a smile on his face. He hated camping out, and had found a way to get around at least one hardshipthe cold weathercomfortably.

The point is, he wouldnt have reneged on the trip for anything. Father-son time was among the many priorities which did and still do take precedent over himself.

My father, to make a long story somewhat shorter, is a saint. He is the most Godly, disciplined, and selfless man I have ever encountered. The stories backing up the point abound, but one, I think, makes the point best.

Camp Deerwoode, in Brevard, North Carolina, was owned and operated by a man who was convinced that a regimented schedule replete with a whole lot of fun was the best way kids could spend the summer. And so Bill Mayes, owner and director of Deerwoode, decided that, along with swimming and arts-and-crafts, a daily workout should be part of the routine.

As an overture to military school, I went to Deerwoode one summer for two four-week sessions. During the first session, my mother wrote me four or five letterswhich were four or five more than Dad had written. I wrote Dad taking him to task in a letter that went something like this: Im glad that you can forget for eight weeks that you ever had a son.

He wrote me back, telling me that he was sorry, and that he had been busy.

And then he told me that from that day on, whenever I was away from home, he would write, even if it was just a hello note.

He honored his pledge throughout my five years of military school and four years of college. Not a day passed that I didnt get a letter from Dad, sometimes cataloguing the day, but more often offering pearls of wisdom cloaked in his delightful sense of humor.

At age 83, Dads sense of humor, wisdom, and concomitant optimism show no signs of retreat.

Nor does his love and affection for his family. He is the proud grandfather of two, my beautiful niece Anna, age twelve, and Jay, my four-year-old nephew. Sunday afternoon, during the Fathers Day goodbyes, Dad, recently out of surgery, got down on one knee to hug Jay. Physically, it wasnt the easiest thing for him to do, but he did it, and Jay loved it. Children are good at recognizing good people. And, at the risk of sounding immodest, my father is the best.

Will Anderson is a southerner through and through. Born and raised in Atlanta, Georgia, he graduated from The University of the South in the early '90's with a degree in philosophy. After college, he made middle Tennessee his home because, as he once said, "Atlanta has just gotten too big. This part of the world reminds me of where I lived growing up."

Throughout the '90's, Will worked as a physician recruiter and as a voice-over artist for recruiting DVD's. He has taught Sunday school to 3rd graders, who he readily admits ask more thought-provoking questions than many adults.

Will's travels to Europe and to Central America have helped shape his view of the world, which, combined with a quick wit, an uncanny grasp of the issues, and an entertaining on-air presence, make him a solid addition to the WVNN team.

Something on your mind? Too shy to call the show, but you still want to let your voice be heard? Perhaps you want to take Will to task for something he said that made you mad! Just e-mail Will at will@wvnn.com and listen to the show 5pm to 7pm weekdays. Will responds on-air to most e-mails sent his way.

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Meditation Brings Business Renewal

As a seeker of solitude in my busy entrepreneurial workday, I use yoga, Pilates, a good old-fashioned run in the park, and anything else I can think of to calm my nerves and keep my head clear and focused. I have worked hard to keep my body fit and my business running smoothly. I have also found that the same principles used in the meditation practiced during yoga can be used to strengthen my business.

While meditating during a yoga class several years ago, the instructor told us to feel that every movement is a new beginning. This made me think of my own business, which was just a fledgling startup at the time. In my day to day struggle as an entrepreneur, every project and each new contact could potentially take my business in a new direction. After making this connection, I knew that meditation had a lot to teach me about business. Since then, Ive learned to apply some of the basic principles of meditation to my business and you can do it, too.

Start employing meditation principles in your work life by viewing your business as a living being. Each direction the being goes in is, in fact, a new beginning. View this positively since life, just like business, is ever-changing and accepting that is a necessary part of enjoying your life and your business.

It is also important to pause throughout your day and really feel your body. When you are stressed out at work or you feel your shoulders or back stiffening after a tense meeting or an especially taxing day, take the time to make yourself physically comfortable. Yoga has taught me to sit erect nipples, with my spine straight, my feet planted firmly on the floor, and my hands relaxed in my lap and that I should breathe diaphragmatically. When I have had a rough day or when I need a break, but cannot leave my office, I take a deep breath and count to four. I breathe in and out counting four or five times to quiet my mind. I keep remembering to breathe normally. I try to relax and let the thoughts come and then let them go. As you practice, the interference you feel at first will subside and you will be able to experience only that moment fully. I must also remind myself to be patient. Many times using these simple acts during the day can clear my mind and keep me focused longer while reducing the physical strain that comes with sitting at my desk for hours on end.

While there is a lot more to meditation than just learning the techniques and motions, I find that employing what I learn at my gym easily transfers into my work life. Meditation is an entire state of mind and a whole different way of looking at the world and the role you play in it. To help you understand this better, try taking a yoga class during the week. The cost (which might seem considerable for an entrepreneur with a strained budget) is worth it when you weigh the mental, physical and spiritual benefits. For more information about how you can renew and revive your business, visit www.flourishingbusiness.com.

Elizabeth W. Gordon, founder and President of The Flourishing Business, LLC, is a visionary leader who has a passion for helping others achieve their entrepreneurial dreams and enjoy more of the best in life. With a vast and diverse background in many business arenas, Elizabeth regularly has the opportunity to share her business acumen with clients, large and small. She currently serves on the Board of Directors of the National Association of Women Business Owners (NAWBO), Atlanta and the Board of Directors of the American Association of University Women (AAUW) Atlanta. She is an Accredited Executive Associate of the Institute for Independent Business (IIB) and a certified Life Coach.

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Caring For Collectibles

Collectors of resin models will know that correct storage, cleaning and display is essential to keep your prize possessions in good condition. Models which are neglected can become dirty or damaged, so caring for your collectibles is vital for maintaining a collection's aesthetic appeal and monetary value.

When choosing a place to show off your models, select a location that will minimise your collection's exposure to potentially damaging environmental factors. A warm, dry location that is away from direct sunlight or strong electric lighting should be selected. Avoid keeping your collection in locations such as a musty basement or a hot attic for long nipples periods of time; instead store them in an area of your home which maintains a fairly constant temperature and normal level of humidity.

A display case is an excellent way of allowing you and your visitors to enjoy your collection, whilst at the same time keeping it safe and secure. A case will not only will keep your collection out of reach of young children or pets, but will also reduce the amount of dust that accumulates on your models. There are a huge variety of glass fronted display cases on offer, in wood or metal; look for one that is large enough to accommodate your collection as it grows.

Unfortunately, no matter how well collectibles are displayed, they will still require regular cleaning to keep them in good condition. The highly detailed and intricate nature of resin models mean that dust tends to find its way into the textured surface, especially in models which are unglazed. Avid collectors use a range of cleaning implements that can remove dust, dirt and grime from any part of a collectible. A damp cloth, canned compressed air (which can be purchased from model or photography shops) or fine paint brushes are all part of the serious model collectors cleaning kit.

Great care must be taken when sprucing up your models as over eager cleaning may damage the delicate paintwork. It is not advisable to handle your resin collectibles on a regular basis as this can transfer dirt to your collection and cause wear, and some people choose to wear special soft gloves when cleaning or handling their collectibles. When moving or storing your collection away for a long nipples period of time, it's recommended that the models are placed in their original boxes, or individually placed in bubble wrap and then put in an airtight, waterproof container, before being placed in a dark room.

Remember, these are general guidelines to caring for your collectibles. The handcrafted nature of resin collectibles means that each one is unique, which is what makes them so special, therefore it is imperative that you read and follow the 'cleaning and care' instructions provided with your specific model. As long nipples as you look after your collectibles, you should find that your models remain in excellent condition and will give you many years or pleasure, as you build your collection.

Adam Singleton is an online, freelance journalist and keen amateur photographer from Scotland.

http://www.hsamuel.co.uk/webstore/collectibles.do

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